Ogilvy won five awards at Effie 2023

14/11/2023

This year's Effie already knows its winning campaigns. In the competition for the most effective advertising, three campaigns from Ogilvy were awarded across categories. Ogilvy won three silvers, one bronze and a special award from Google for the Best Use of YouTube.

 

SILVER 

How Tesco bet on loyalty instead of discounts in the crisis  

  • Ogilvy in collaboration with EssenceMediacom for client Tesco Stores (category: Activation Marketing) 

How Tesco bet on loyalty instead of discounts in the crisis  

  • Ogilvy in collaboration with EssenceMediacom for client Tesco Stores (category: Other services) 

Growth through new positioning? Of course 

  • Ogilvy for a Raiffeisenbank client (category: Long-term branding) 

 

BRONZ 

Magenta TV has become a star thanks to a TV icon 

  • Ogilvy in partnership with EssenceMediacom and Proboston Creative for client T-Mobile (category: Other services) 

 

GOOGLE AWARD - BEST USE OF YOUTUBE 

Magenta TV became a star thanks to a TV icon 

  • Ogilvy in collaboration with EssenceMediacom and Proboston Creative for T-Mobile client 

 

Find out more about the campaigns and other award-winning work here.